Business

Staying productive while working from home

If you’ve been working from home during the pandemic, you know how many distractions can interrupt your productivity flow during the day. From to-do list items around the house to kids who need help with schoolwork, daily household rigors can rob you of your valuable time and concentration. Fortunately, there are some steps you can […]

Uncategorized

Why a healthy company culture is important

Thanks to a few well-known organizations and their rock-star CEOs, company culture has received significant press — both positive and negative — in recent years. At Apple, for instance, employees exhibit high levels of motivation as well as high sales numbers.  The key for these high-performing workers? Analysts say the right motivation goes a long

Marketing, Senior living

Why Video Is Such a Compelling Way to Tell Your Story

With more than a billion users, YouTube has become one of the internet’s premier destinations — and the source of hundreds of millions of hours of video viewing each day. By next year, video is expected to account for nearly 70 percent of all consumer traffic on the internet. There’s no doubt that just about

Business, Marketing

Digital Marketing Actions That Help Increase Sales

These days, most business owners know that digital marketing involves making people aware of their products and services on the internet. But what does digital marketing entail? Any marketing effort that uses electronic devices or networks qualifies as digital marketing. Blog posts, search-engine optimization, content marketing, social media marketing, online public relations, and pay-per-click advertising

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